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Last updated March 2021.
How to monetize your blog with blogger agencies?
When I started this blog, I had no idea I could make money from it. I just wanted to share Charlie’s journey with people and help others who are going through the same struggles as us. After a few months, I started getting contacted by brands and blogging agencies and realized it was actually possible to make a living with my blog. I started filling out applications in hope of being accepted into influencer networks, also called blogger agencies. These marketing agencies are basically middlemen between influencers and brands looking to advertise.
My favorite influencer and blogger agencies
A click-based agency. You get paid per click. I get offers from them a couple of times per month. I’ve worked with brands like Cottonelle, Wente, Kleenex, Dove, Happy Family, and Sprout through them. Sign up here —> Linqia
2021 update: They have more and more flat rate opportunities.
Good for beginners. Low rates. Instagram and YouTube collaborations. Pay depends on your following and other factors too. I’ve worked with brands like Panera, Perrier, Yankee Candle, and Kit Kat through them. Since June 2018, they added a draft approval process and it’s been difficult. Sign up —> here
Lots of opportunities for mom bloggers. The pay depends on your reach.
They too have cool opportunities for mommy bloggers. If you’re a mom, you’ll love that they work with brands like Disney, Enfamil, ErgoBaby, Huggies, Boon, and OXO. Low rates. Good for beginner bloggers.
Another great agency who’s gotten me work with brands like Pampers, Amazon, Nabisco, and Purell. They have a lot of opportunities for parenting, lifestyle, and food bloggers. Their rates are on the low side lately (about $300 for a blog post + social media amplification).
I’ve worked with brands like Colgate, Clif, Nokia, V-tech, HEB, Maxi-Cosi, The UPS Store, VTech, Dove, and Stouffer’s through them.
Lots of offers. Great for food and fashion influencers. They have a variety of offers for fashion and food bloggers. Also great for mom influencers. They have tons of name-your-rate campaigns so good for beginner and “expert” bloggers.
This is the agency through which I got my first job with Carter’s, so I’m attached to them for that reason. They send a newsletter with offers once a month. Rates are negotiable I also worked on three campaigns with Oshkosh. Easy to work with.
For bloggers who have over 20,000 views per month on their blog. Limited opportunities. Rates are on the low side.
Their rates are usually fair. They email you when a campaign matches your brand.
Great for mom-bloggers and lifestyle bloggers alike.
Download the app on your phone. They have a lot of opportunities and most are name-your-rate. You usually need to submit three photos and the brand decides which one you post on social media.
I’ve worked on two campaigns with Pampers through them. They email you when they find a campaign that matches your profile.
Many opportunities. Good rates.
Easy to work with. Download the Takumi App on your phone.
There are other agencies for bloggers and influencers too like Intermix, Fresh Press Media, Collectively, Obviosul.ly, MavenX, Blogs Meet Brands, Whalar, Soapbox Influence…
How about you? Which are your favorite agencies to work with for influencers?